Practitioner Herru Adi
Discipline Strategic Design
Rev. 09 YRS · 2026
← Work · F&B SaaS · UI/UX Lead

AYCE

Turning the chaos of kitchen operations into a system so simple, it runs itself.

SaaSOperations Design0-to-1

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AYCE product overview

Symptom

Kitchen operations run on data most software never accounts for: menu items, ingredients, purchase options, prep items, batch stock, and purchase stock, all tangled together and constantly moving. Nothing about it was simple, and no off-the-shelf structure was going to fit.

Diagnosis & Build

I took full end-to-end product design ownership, from the first sketch to the final pixel. Before touching Figma, I started by mapping every data touchpoint in the kitchen: how ingredients become prep items, how prep becomes stock, how stock gets purchased and tracked. The system had to be built on how kitchens actually work, not how software assumes they work.

The Work

Result

AYCE is currently in active piloting with real kitchen teams, with full design ownership carried from a blank page through to launch.

Next

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I take on a small number of engagements at a time, full thinking, not spare hours. If the brief needs interrogating before it needs designing, that's the conversation to start.

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Response within 2 business days · Bandung, GMT+7

Status
Reviewing new engagements, Q4 2026
Fit
Startups & growing teams deciding what to build next
Not a fit
Pixel-pushing on an already-validated brief